February 15, 2003

Looza USA, Inc.
500 South Florida Avenue
Suite 530
Lakeland, FL 33801

Dear Looza:

Every night on my way home from work I'm forced to walk past a particular corner in my neighborhood where a group of ruffians congregate. Every night I get the same greeting from them:

"Hey Looza!"
"Loooooooza."
"Big Looza!"
"What are you lookin' at Looza?!"

I smile and wave back at them like I do every day. And just on cue this makes them whoop and holler and declare their Looza chants even louder. Sometimes they throw things at me.

I have to be honest and admit that I never really understood what they were yelling at me. That was until last weekend when I saw your products at my local grocery store. There it was in big letters: LOOZA. My eyes lit up. There was Looza Pear Nectar. Looza Cherry with Pulp Nectar. Looza Apple-Apricot Nectar. Looza Passionfruit Nectar. Looza Blackcurrant Nectar. It was a veritable Loozapalooza!

Then it hit me, it must be Looza inside those brown paper bags that the ruffians are always drinking out of. Obviously they like your product so much that they can't help but yell out its name to all passersby! They even clink their Looza bottles together in celebration. And now I understand why that one fat ruffian always yells "Big Looza!" at me -- the bottles of Looza I saw at the store really were big, a whopping 33.8 ounces to be exact. Who got da juice now, Dawg! That's exactly what I'm going to say the next time I see him.

Would you be so kind as to send me some Looza coupons or even better some Looza t-shirts for me to give to these enthusiastic Looza Nectar drinkers? I think they deserve it. And ok I admit, I also think this gesture will make them like me even more.

Thank you Looza for writing back to me swiftly. I hope to hear from you soon and I hope you will be able to get me some Looza t-shirts or Looza coupons for me. I can't wait to be part of the Looza Team.

Regards,

Rudy Schumann